Pursuit website design and copywriting
The team at Pursuit help businesses generate revenue and growth, with a focus on work winning through high value tenders and bids. My brief was to create an identity and website for this start-up showcasing their success stories. Their target audience was medium sized businesses, across any sector, looking for rapid growth.
The client pages utilise a clear structure with a striking hero image, with stories separated in to bitesized chunks, supported with striking imagery and engaging concise headlines.
The site reflects the brand's bold tone of voice and approach. The design is image led, displaying headings in bold type to lead the user through the site.
The responsive site works well across all devices.